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Sports marketing as a career & as a sector is often seen from the outside as a closed community for the privileged and well networked few. This evening we will hear from sports sector experts who are moving the dial and creating change through imaginative diversity and inclusion programmes to welcome talent at all levels from a far wider breadth of society. We are also delighted to welcome Sour Lemons and You Make It – two excellent social change initiatives already working and engaging with diverse communities, rich with talented and ambitious people.


Wednesday 18th July 2018


6.15 pm (for 6.30 pm start) to 8.30 pm


Opening the evening, Donna Fraser, Equality, Diversity & Engagement Lead, British Athletics & Amanda Fone, CEO f1 recruitment & Co-Founder BAME2020

Rosie Ranganathan, People Director at the ECB (England & Wales Cricket Board).

Trisha Champaneri, Head of Talent at M&C Saatchi Sport & Entertainment

Andy Sutherden, Global Head of Sport & Partnership Marketing, H+K Strategies & Emma Wright – Founder of H+K Better Impact

Introducing two inclusion programmes from the BAME2020 network

Sade Brown – Founder, Sour Lemons with alumni

Asma Shah, Founding CEO, You Make It with Alumna Sada Cole


Adrian Walcott, MD, Brands with Values and Co-Founder BAME2020


We Work, Aldgate Tower, 2 Leman Street, Whitechapel, London E1 8FAT

Travel options: Nearest tube is Aldgate East 3 min walk from underground

• Central Line to Liverpool Street, change to Hammersmith/City line to Aldgate East – 2 stops

• District Line to Aldgate East

• Circle Line to Aldgate, change to District Line to Aldgate East – 1 stop

• Metropolitan Line to Aldgate Station

• Hammersmith & City Line to Aldgate East

Please note that the event is by invitation only, so please drop us an email if you are interested in attending or would like to find out more about BAME2020 – email to